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News & Press Releases


FOR IMMEDIATE RELEASE
Media Contact:
Bradley Blinn
E-mail: 
703-425-0402 x511

 

Mingle360 Releases Next-Generation Lead Retrieval Solution
for Trade Show Organizers and Event Management Companies

August 12, 2009

 

Fairfax, VA – Mingle360 announces the release of its MingleStation lead retrieval solution for trade show managers and event organizers.  The MingleStation enables attendees to connect with exhibitors with a simple click of a button, and the technology can easily be deployed at events hosting hundreds to thousands of exhibitors. Mingle360 is showcasing the technology with a corporate customer in August and seeks partners in the trade show and exhibition business. Lead retrieval companies and event management companies can extend their product line and service offerings with the MingleStation technology.

The MingleStation is a small, battery powered countertop device, which sits in ‘passive mode’ awaiting a signal from an attendee's MingleStick. When an attendee clicks with their MingleStick, a connection is automatically made with the exhibitor's MingleStation, giving exhibitors more time to spend on important conversations with potential customers. Immediately following the event, both attendees and exhibitors can review their leads within an online ‘rolodex’, containing contact information and a profile picture for facial recognition.

"We believe the MingleStation revolutionizes the trade show and convention industry," says Bradley Blinn, VP of Marketing with Mingle360.  "Our next-generation lead retrieval solution enables attendees to connect with exhibitors with a simple click of a button.  No need for cumbersome name badge scanning or bulky equipment.  Attendees love the experience because they can easily connect with an exhibitor even when the sales representative is not available.” 

The MingleStation creates significant value for both the exhibitor and the attendee. Connections can be reviewed during and immediately after the event. Exhibitors login to their online account to view and contact their leads. More importantly, attendees login to contact their exhibitors (thus generating more qualified sales opportunities for exhibitors).

Event organizers have the opportunity to generate a new revenue stream with the MingleStation technology.  The hardware devices are significantly less expensive than traditional lead retrieval systems and produce more effective results.  The MingleStation technology also has the flexibility to be used for attendee tracking and premise registration. Its "click to connect" technology is extremely versatile, simple, and easy to use.

"Mingle360 is a complimentary service for lead retrieval and event management companies," says Dan Coffing, CEO of Mingle360.  "Our goal is to partner with leading players in the industry and help them further their competitive advantage while bringing an enhanced experience to their customers."

Mingle360 is launching its technology into the marketplace and seeks to partner with companies within the United States and abroad to bring its MingleStation technology to thousands of events per year. Interested companies should contact Mingle360 at 703-425-0402 x111.


About Mingle360

Offered as a service to event organizers, the Mingle360 solution greatly enhances attendee networking at the event, surpassing business cards with up to date contact information and even facial recognition. It creates 'buzz' and excitement at the event and helps differentiate the organization from the competition. For more information, please contact Mingle360 at 703-425-0402, or by clicking here.



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